Where My Attention Is Going in 2026
As 2025 comes to a close, I’ve been paying attention to what’s no longer working—not just for me, but for the business owners I talk to every week.
The common thread?
Old social media tactics feel loud, exhausting, and ineffective.
Posting more hasn’t created better results.
Chasing trends hasn’t built stronger relationships.
And “showing up everywhere” hasn’t made business feel any more stable.
What I’m seeing instead is a quiet shift.
Business owners don’t want more tactics—they want better systems. And they don’t want audiences that scroll—they want people who stay.
That’s where my attention is going in 2026.
The end of fast marketing
Fast marketing taught us to optimize for speed:
Post daily
Launch constantly
Chase algorithms
Manufacture urgency
It worked…until it didn’t.
Today, attention is fragmented. Trust is fragile. And AI has flooded every platform with more content than any human can reasonably process.
The result? More noise. Less connection.
I don’t think the answer is quitting marketing.
I think the answer is changing the pace.
Introducing: Slow Marketing
Slow marketing isn’t about doing less. It’s about doing the right things long enough for them to compound.
Slow marketing prioritizes:
Trust over traffic
Relationships over reach
Systems over sprints
Consistency over intensity
It’s marketing designed to fit real life—not constant performance for platforms that profit from manufactured attention.
This is especially important for solo entrepreneurs and founders with small teams. Focus on serving the people who are already paying attention—and give them a reason to stay connected to you.
Why this matters for 2026
The businesses that will thrive next year won’t be the loudest. They’ll be the clearest.
They’ll have:
One strong message
One core audience
Simple, repeatable systems
Marketing that works even when they’re offline
They’ll create rich experiences, not just content.
They’ll build ecosystems, not just funnels.
They’ll use AI to reduce friction—not replace their voice.
This is where I’m focusing my energy: Helping business owners slow down enough to build something that actually lasts.
What you can expect from me next year
In 2026, my work will revolve around:
Sustainable, system-led marketing
Teaching AI as a support tool, not a shortcut
Helping entrepreneurs build trust-based growth paths
Fewer tactics, more intention
If fast marketing has left you tired—or worse, invisible—you’re not behind.
You’re early for what’s next.
And what’s next rewards patience, clarity, and consistency.
Michael Damond Campbell
If you want my help, there are 3 ways to get it:
Help Desk Membership
Ongoing guidance for solo business owners who want simpler marketing systems, clearer tech decisions, and support they can actually use. Access live coaching with me and my team on Sundays, Mondays, and Thursdays. → https://help.michaeldamond.com
Rise with AI Workshops
Monthly, hands-on sessions designed to help you use AI as a support tool—not a shortcut.
If AI feels fragmented or overwhelming, join a session. → https://ai.michaeldamond.com
The First $100K
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